Design & Collect

Reach respondents however they show up

A good instrument only matters if the right people answer it. FlexiSurvey gives you email campaigns, invitations, links, QR codes and embeddable widgets, plus the panels and audience profiles to send the right survey to the right people, without leaving the platform your data already lives in.

An email campaign reaching a managed panel across channels
Every channel
Email, link, QR and embed to one dataset
RSVP
Event invitations with a known sample
Panels
Reusable audiences, not one-off lists
One project
Nothing to reconcile across tools

Most teams reach respondents through a patchwork of tools: an email service here, a link shortener there, a separate form for events, a spreadsheet of contacts that never quite matches the responses. FlexiSurvey brings the whole distribution surface into one place, so every channel writes back to the same dataset and there is nothing to reconcile afterwards.

Build a panel once and reuse it. Structure what you know about an audience with profile-field schemas. Then send by email, publish a link or a QR code, or embed the survey directly in your own site, knowing that whichever way a respondent arrives, their answer lands in the same project as every other channel.

Send and track email campaigns without a separate tool

Compose an email campaign, send it to a managed panel or a list of respondents, and watch completion against each send, all inside FlexiSurvey. Because the campaign and the responses share one dataset, you see who has actually completed the survey, not just who opened a message in a disconnected email tool.

  • Compose and send to respondents or a managed panel
  • Track completion against each send
  • No separate email service to wire up
  • Advanced open and click tracking on Team and above
Email campaign composer with completion tracking

Know your sample before collection starts

Invite people to a study, a session or an event and capture their RSVPs, so you begin fieldwork knowing who has agreed to take part rather than hoping for a response rate. The RSVP list is part of the same workspace, so it feeds straight into who you follow up with.

  • Invite to a study, session or event
  • Capture RSVPs into the same workspace
  • Start collection with a known sample
  • Feeds directly into follow-up
Event invitation with RSVP capture

Publish a link or a QR code for anywhere

Publish a survey as a shareable link or a QR code and put it wherever your respondents are: an email footer, a poster, a receipt, a field team's clipboard. A scan opens the survey and the answer flows into the same dataset as every other channel, with no separate import step.

  • Shareable link for any channel
  • QR code for print, posters and in-person intercept
  • Scanned responses land in the same dataset
  • No separate import to reconcile
Shareable link and QR code for a survey

Embed a survey inside your own page

Drop a survey straight into your website, customer portal or intranet with an embeddable widget, so respondents answer without leaving your own page. The widget writes back to the same project as your email and link channels, so an embedded response is not a separate silo to merge later.

  • Embed in your website, portal or intranet
  • Respondents stay on your own page
  • Responses flow to the same project
  • Styled to match your own site
Embeddable survey widget inside a web page

Keep the context you need to follow up

Keep a directory of respondents with the details you need to contact them, segment them and follow up, so an audience is a managed asset rather than a spreadsheet that drifts out of date. Respondent records connect to responses, panels and invitations, so the picture stays consistent across every channel.

  • A managed directory of respondents
  • The context to contact and segment
  • Connected to responses, panels and invitations
  • One source of truth, not a drifting spreadsheet
Respondent directory with contact and segmentation context

Send the right survey to the right segment

Build reusable panels instead of rebuilding a recipient list every time, and define audience profile schemas to structure what you know about a segment. With that structure in place, you can target the right survey at the right people, wave after wave, without starting from a blank list.

  • Reusable panels, not one-off recipient lists
  • Profile-field schemas to structure your audience
  • Target the right survey at the right segment
  • Ready to turn into a longitudinal study
Reusable panels with audience profile schemas

How it works

The typical flow from setup to output.

1

Build or import an audience

Create a panel, add respondents, and structure what you know with a profile schema, or bring an existing list.

2

Reach them on their channel

Send an email campaign, publish a link or QR code, embed a widget, or invite to an event with RSVP.

3

Everything lands in one project

Whichever way a respondent arrives, their answer writes back to the same dataset, ready to analyse and follow up.

Get your survey in front of the right people.

Tell us who you need to reach and how, and we will show you the distribution flow end to end: campaign, panel, embed and follow-up, all in one place. About 20 minutes.

Talk to our team